0

Skip to Content

HOME

Contact

HOME

Contact

HOME

Contact

WHAT IS

BRAND EQUITY VENTURES?

A C-suite consultancy dedicated to providing bespoke, value creating solutions and systems that enhance brand equity - economic, emotional, experiential.

Ambition to work with ambitious brands to realize full brand equity potential.

35 years collective expertise across extensive range of categories with some of the world’s most admired and valuable brands.

Multi-disciplined team versed in analytics, strategy, creative and business management with international experience in New York, LA, London, Paris and Tokyo.

We activate, amplify and accelerate growth through strategic rigor & creative vision x business sense & commercial savvy.

WHO

WE ARE

The Team

WITH WHOM

WE’VE

WORKED

Collective experience with CPG. Tech. Luxury. Sports. Finance. Travel. Automotive.

WHAT

WE’VE DONE

Some recent proofs of concept.

CATEGORY DEFINING SOFTWARE PLATFORM

DISRUPTIVE DTC & E-COMMERCE BRAND

WHY NOW?

Future-tense thinking is the only way to avoid future regret.

Brands increasingly drifting in a sea of me-too sameness with more brands creating more noise and less ‘signal.’

Consumer expectations of the brand experience accelerating at the speed of culture.

Constant flow of new tech, channels and media platforms disrupting brand-consumer relationships.

Building a distinctive and desirable brand experience today secures future value by engendering customer demand, loyalty and advocacy.

WHEN

BRAND EQUITY

VENTURES?

Whenever rules of engagement need to be created, revised or codified.

BRAND CREATION Launching a new & novel brand experience.

BRAND TRANSFORMATION Re-tooling the brand experience to meet new market dynamics, emerging opportunities and competitive challenges.

BRAND MIGRATION Evolving the brand experience to new audiences, platforms, markets.

HOW

WE DO IT

Agility x Diligence. We work at pace, with purpose.

We deep dive to uncover hidden realities - of brands, consumers, culture and markets.

We’re data informed, insight driven.

We leverage our real-world experience with proven methods & models.

We look for brand ideas and business solutions that transcend the conventional to create the exceptional.

OUR

OPERATING

MODEL

Our collective experience - and long time experience working together - allows us to work faster and smarter.

We run as a lean core team of senior partners, working with a network of world class specialists in business strategy, brand design and communications.

Ideally, we have skin in the game via equity in our client’s business.